by Julie Kampf, President, JBK Associates, winner of
the 2005 Stevie Award for Best New Company in The American
Business Awards
Owning your own business is a mix of a dream come true and
your worst nightmare. For me, the good news has been that the
dream-come-true days have overwhelmingly outweighed the
nightmares. Here are the four most important pieces of advice
I've learned since starting my own business:
Rule #1: You can create a
successful new business regardless of the economy.
In fact, starting a business is like having a baby: there
really is no perfect time. But make sure you have a true
passion for what you're doing, because you will need to work
hard to be successful and even harder if the economy is bad. I
founded my own company, an executive recruitment agency, in
2003 and exceeded goals within the first month of operation
despite entering a very crowded marketplace during a
recessionary economy.
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